Working with Advertising Programs and affiliate programs is a good start to creating a passive income, but I am finding more and more examples that the best way to earn a healthy passive income is to develop your own product to sell. Why sell your own product?

• The income potential is much higher since you are selling a product valued at a much higher amount than the trickle of cents that come in from Ads. You could be selling one of your ebooks for $49 or you could be making a whopping $.15 from one single click on your site. You also won’t be splitting that revenue with an affiliate program (unless of course you start your own affiliate program to pay your affiliates to sell your product).
• Once you put out your own product you develop a sort of “Celebrity” status among your readers. The credibility you can achieve by becoming an author of your subject lands you as an authority in the eyes of your readers.
• As you sell your products you are building up not only a list of your website readers but also a list of buyers. Buyers who have bought from you once are more likely to buy from you again!
• Once you have published your own product you may find opportunities start to sneak up on you landing you even more exposure to your product and your website or blog. Other blog owners may ask you to guest write on their blog or you may even be asked to reprint a portion of your book. There are lots of marketing and promotional opportunities that you might take advantage of once you publish your own product.

So what’s the point of posting this little golden nugget of information? I am in the beginning stages of putting together my first ebook myself. When I say the beginning…I mean the very beginning. I am still brainstorming ideas on what to write about but I have some pretty solid ideas. I’m going to keep updating PPI of course with progress, ideas and challenges that I might run into. So keep on the lookout and subscribe to my feed if you want to keep up to date.